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Ilissa Miller of iMiller Public Relations to Lead Industry-Wide Training for Marketing and Sales Professionals to Ensure the Greatest ROI at Events

Mamaroneck, New York – February 22, 2021 – iMiller Public Relations (iMPR), an award-winning global communications consulting and Public Relations firm focused on the communications infrastructure sector and its founder and CEO, Ilissa Miller, announces the first industry-wide training program titled ‘Trade Shows: Preparing for Success.’ The training program is specifically designed to prepare burgeoning marketing and sales individuals with a proven set of guidelines that deliver results. The session is available for registration now and starts June 7, 2021 for eight weeks. 

Though many in-person events are on hiatus until later in 2021, individuals and companies now have access to a training program that provides clear guidelines, steps, and tools to ensure sales and marketing professionals prepare for and effectively attend conferences and events. The ‘Trade Shows: Preparing for Success’ program is an eight-week, 30-45 minute weekly interactive online program that systematically explores and educates participants on how to plan and participate in events to ensure the greatest Return on Investment (ROI) for their company. 

“Attending in-person and now online events for over twenty-years, I have developed best practices that are proven to get results. Discipline in preparing and representing companies at events is a learned process, and I am honored to share and empower others to both effectively participate and get the results their companies expect,” comments Ilissa Miller, CEO of iMiller Public Relations and President of NEDAS. “I carefully designed the program to be fully interactive, encouraging everyone to actively think and engage, ensuring the lessons learned are easily applied. I am thrilled to provide even more people across the industry with the tools and training that will no doubt help them achieve positive results for their companies.” 

The first session begins March 1, 2021 and is already sold-out. The June 7, 2021 program is fee-based and is available to individuals as well as corporations both large and small to adopt as part of their regular training initiatives. For companies interested to implement this program, alignment on internal processes required for trade show participation is available, along with attendee evaluation assessments upon completion. All attendees who actively complete the program will receive a completion certificate and be included in an alumni networking group which will meet at industry conferences, events and trade shows.

For more information about iMiller Public Relations and its services for the communications infrastructure sector including data center, internet,  telecom and tech companies, visit To learn more about iMPR’s program, ‘Trade Shows: Preparing for Success,’ click here. 

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About iMiller Public Relations

iMiller Public Relations (iMPR) is an award-winning, global consulting and PR firm focused on the communications infrastructure sector inclusive of data center, internet, telecom, and technology companies. iMPR’s core strengths include strategic counsel, press releases, content and placement, media and analyst relations, award and speaking, brand messaging, and media training.  Combining a dynamic suite of public relations capabilities with unparalleled industry expertise, iMPR delivers game-changing campaigns for companies that collectively represent more than $100 billion in annual revenue. iMPR is the operating arm of NEDAS grassroots association focused on wireline and wireless convergence.  To learn more about iMPR, visit

Media Contact

Jen Strame  
iMiller Public Relations  
Tel:  +1.866.307.2510